Insights
Écrits depuis la frontière.
Analyses, frameworks et notes de terrain sur l'adoption IA, le leadership en environnement incertain et les rythmes opérationnels des organisations adaptatives.

Adoption IA
AI is not a tool. It's a copilot.
Most organizations deploy AI the way they deployed Office 365 in 2014 — install, distribute seats, send a training video. That model is structurally wrong. The copilot frame is the only one that survives contact with reality.
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Transformation
The company you perform. The company that shows up.
Every executive team performs a company on Monday — the one in the deck, the one in the all-hands. The company that actually shows up on Wednesday afternoon is a different company. The gap is where strategy dies.
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